White City Investment

National initiatives

Contributing to a safer digital Oman.

Alongside our businesses, White City Investment supports initiatives that benefit communities across Oman.

Three generations of an Omani family learning together on a tablet

National initiative

Nabed | نبض

Safer Digital Lives. Stronger Communities.

Nabed is a national initiative supported by White City Investment to strengthen cybersecurity awareness and encourage the safe use of technology across Oman. Through practical learning, community participation and continued engagement, it helps people recognise digital risks and make safer choices.

Who it serves

  • Children and young people
  • Parents and families
  • Older adults
  • Employees
  • Businesses and community organizations

Practical Awareness

Helping people recognise scams, protect privacy and understand everyday digital risks.

Community Leaders

Developing people who can share knowledge and sustain awareness within their communities.

Continuous Engagement

Supporting continued learning through digital channels, activities and community participation.

Measuring Impact

Assessing learning and changes in behaviour to improve programme effectiveness.

Work with us

Let’s Explore What We Can Build Together.

Whether you are considering an investment, establishing a business in Oman or exploring a partnership, we would welcome a conversation.